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MODL2250 Reading List

Digital Communications Across Cultures, 2017/18, Semester 1, 2
Elisabetta Adami
Tutor information is taken from the Module Catalogue

Lectures readings:

  1. Jones, Rodney H. (2016) Discourse analysis : a resource book for students ISBN: 9780415610001 (pbk.) : £18.99; 9780415609999 (hbk.) : £65.00; 0415609992 (hbk.) : £65.00; 0415610001 (pbk.) : £18.99. London: Routledge. Sections: A9. Multimodal Discourse Analysis (pp.36-39); B9. Modes, Meaning and Action (pp.89-95); C9. Analyzing multimodality (pp.139-145); D9. Two Perspectives on Multimodality (pp.220-230). Available as an Online Course Reading in Minerva   
  2. Jewitt, Carey. 2014 [2011]. An Introduction to Multimodality (Ch.1); Different Perspectives on Multimodality (Ch.2). In Jewitt, Carey (ed.), The Routledge handbook of multimodal analysis ISBN: 9780415667777; 9780415434379 (hbk.) : £85.00; 0415434378 (hbk.) : £85.00. London/ New York: Routledge, pp. 22-28/ 31-43. Available as an Online Course Reading in Minerva    
  3. Roderick, Ian. 2016. Critical discourse studies and technology : a multimodal approach to analysing technoculture ISBN: 9781472569486 (pb) : £24.99; 9781472569493 (hb) : £75.00; 9781472569509 (ePDF); 9781472569516 (ePub). London/New York: Bloomsbury, pp. 9-13.
  4. Jewitt, Carey, Bezemer, Jeff, O’Halloran, Kay L. 2016. Why Engage with Multimodality? In Introducing multimodality ISBN: 9780415639231 (hbk); 9780415639262 (pbk); 9781315638027 (ebk). London/ New York: Routledge, pp. 14-29.  
  5. Jones, Hafner. 2012. Understanding digital literacies : a practical introduction ISBN: 9780415673167 (hbk.); 041567316X (hbk.); 9780415673150 (pbk.); 0415673151 (pbk.), London & New York: Routledge, pp. 1-15; 115-128.  
  6. Jenkins, Jennifer (2006). Current Perspective son Teaching World Englishes and English as a Lingua Franca. In TESOL quarterly. ISSN: 0039-8322 40/1, pp. 157-181.  
  7. Kress, G., van Leeuwen, T. Reading Images. The Grammar of Visual Design. Routledge, London and New York, 2006 (Second Edition), pp. 16-78.
  8. Gee, James Paul and Hayes, Elisabeth R. (2011). Language and learning in the digital age ISBN: 9780415602778 (pbk.); 9780415602761 (hardback); 9780203830918 (ebook), London and New York, Routledge, Chapters 7-8, pp. 54-76.
  9. Mode Glossary (

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Seminars readings:


  1. Adami, E. (2015) Aesthetics and identity in digital texts beyond writing: A social semiotic multimodal framework. In A. Archer and E. Breuer (eds.) Multimodality in writing : the state of the art in theory, methodology and pedagogy ISBN: 9789004296572 (hardback : acid-free paper); 9789004297197 (e-book). Leiden: Brill, pp. 43-62  
  2. Adami, E. (2015) What’s in a click: A social semiotic multimodal framework for the analysis of website interactivity. Visual communication. ISSN: 1470-3572 14/2, pp. 133-153.  

Corporate Videos

  1. Maier, C.D. (2012). Closer to nature: A case study of the multifunctional selection of moving images in an environmental corporate video. In Multimodal Communication, vol. 1, no. 3. Available as an Online Course Reading in Minerva  
  2. Iedema, R. (2001). Analyzing film and television: A social semiotic account. In Van Leeuwen, T. and Jewitt, C. (eds.). Handbook of visual analysis ISBN: 0761964770 (pbk); 0761964762; 9781446205372 (ebk.). London: Sage, pp.183-207.  


  1. Moschini, I. (2011). Music and series: the verbalizing role of soundtrack lyrics from contemporary TV series to user-generated narrations. Visual communication. ISSN: 1470-3572, 10(2), pp. 193-208.  
  2. Moschini, I. (2014). “You should’ve seen Luke!” or the multimodal  encoding/decoding of the language of postmodern ‘webridized’ TV series. Text & talk : an interdisciplinary journal of language, discourse & communications studies., Special issue: Multimodality, Meaning Making and the Issue of “Text”, 34 (3), pp. 283-305.  

Video-mediated interaction

  1. Sindoni, M. G. (2012). Mode-switching. How oral and written modes alternate in videochats. In M. Cambria, C. Arizzi, F. Coccetta (eds.), Web genres and web tools ISBN: 9788871644042. With Contribution from the Living Knowledge Project, Como – Pavia: Ibis, pp. 141-158. OCR REQUESTED BY LIBRARY (SRJ 18/10/2017)   
  2. Sindoni, M. G. (2014). Through the looking glass. A socio-semiotic and linguistic perspective on the study of videochat. In E. Adami, R. Facchinetti and G. Kress (eds), Text & talk : an interdisciplinary journal of language, discourse & communications studies. ISSN: 1860-7330; 1860-7349, Special issue: Multimodality, Meaning Making and the Issue of “Text”, 34(3), pp. 325-347.  

 ‘About us’ webpages

  1. Petroni, S. (2011). Entropy in web communication, in S. Petroni, Language in the multimodal Web domain ISBN: 9788854841123 (pbk.); 8854841129 (pbk.), Aracne-Legas, Rome-Toronto, pp. 57-72. OCR REQUESTED BY LIBRARY (SRJ 18/10/2017)   
  2. Djonov E., Knox J.S.( 2014). How to analyze web pages. In S. Norris, C. D. Maier (eds) Interactions, images and texts : a reader in multimodality ISBN: 9781614511649 (pbk.) : £22.99, Boston, Berlin: Mouton De Gruyter, 2014, pp 174-193. 

This list was last updated on 06/10/2017