Dr Juliane Scheffel
Tutor information is taken from the Module Catalogue
We have two main texts for this module.
10th European Edition (electronic resource). by Michael Parkin, Melanie Powell and Kent Matthews (Pearson, 2017). Available from Blackwell’s University Bookshop and from the library. ISBN: 9781292147826.
by David Besanko, David Dranove, Mark Shanley and Scott Schaefer (John Wiley & Sons, 5th edition, 2010), This is the main text for the first part of the module and supports the lectures on both Business Level Strategy and Corporate Level Strategy. It is available from Blackwell's University Bookshop and from the library.
See the lecture handouts for details of recommended reading.
Other Useful Texts:
- Sloman, J. Garratt, D. Guest, J. and E. Jones (2016), Economics for business, 7th edition, Pearson Education Ltd.
- Farnham, P.G. (2014), Economics for managers ISBN: 9781292077789 (e-book), 3rd Global Edition, Pearson Education Ltd.
This list was last updated on 11/09/2018