Dr Sarah Feinstein
Tutor information is taken from the Module Catalogue
ACE. 2018. Cultural Democracy in Practice. Available at: https://www.artscouncil.org.uk/sites/default/files/download-file/CulturalDemocracyInPractice.pdf
Baxter, L. 2011. From Luxury to Necessity: the changing role of qualitative research in the arts. In O’Reilly D. and Kerrigan F. 2010. Marketing the arts: a fresh approach. London: Routledge, pg. 121-141.
Boorsman, M. and Chiaravalloti, F. 2010. Arts marketing performance: An artistic-mission-led approach to evaluation, The Journal of Arts Management, Law, and Society, 40 (4), 297-317.
Brown, A. and Novak, J. L. 2011. Getting in on the Act. Available at: https://www.issuelab.org/resources/6068/6068.pdf
Hill, L., O’Sullivan, C. and O’Sullivan, T. 2018. Creative arts marketing. 3rd ed. London: Routledge.
Mofat, K. and Turpin, R. 2018. Art UK Audience Broadening Initiative. Available at: https://www.theaudienceagency.org/asset/1685/download?1539341937
Arias, M. P. 2018. Instagram Trends: Visual Narratives of Embodied Experiences at the Museum of Islamic Art. Museums and the Web. MW18. Available at: https://mw18.mwconf.org/paper/instagram-trends-visual-narratives-of-embodied-experiences-at-the-museum-of-islamic-art/
Arts Council England, 2013. Digital Culture: How arts and cultural organisations in
England use technology. Available at: http://native.artsdigitalrnd.org.uk/wpcontent/
Armstrong, G., Harker, M., Kotler, P. and Brennan, R. 2009. Marketing: an introduction. London: Pearson.
Avridsson, A. 2005. Brands: A critical perspective, Journal of Consumer Culture, 5(2), 235-258.
Bilton, C. 2011. Management and creativity: from creative industries to creative management. Oxford: Blackwell.
Budge, K. & Burness, A. 2017. Museum objects and Instagram: agency and communication in digital engagement. Continuum. [Online] 0 (0), 1–14.
Carnwath, J. and Brown, A. 2014. Understanding the Values and Impacts of Cultural Experiences. A literature review. London: Arts Council England. Available at: http://www.artscouncil.org.uk/media/uploads/pdf/Understanding_the_valu e_and_impacts_of_cultural_experiences.pdf
Caruth, N. & Bernstein, S. 2007. Building an On-line Community at the Brooklyn Museum: A Timeline. Available at: http://www.museumsandtheweb.com/mw2007/papers/caruth/caruth.html.
Chong, D. 2010. Arts Management. London, Routledge.
Christopher, M. (2002) Relationship Marketing: creating stakeholder value, Oxford: ButterworthHeinemann
Colbert, F. and St‐James, Y. 2014. Research in Arts Marketing: Evolution and Future Directions. Psychology & Marketing, 31(8), 566–575.
DCMS. 2019. Culture is Digital. Available at: https://www.gov.uk/government/publications/culture-is-digital/culture-is-digital
Fraser, P., Kerrigan, F. and Özbilgin, M. 2004. Key issues in arts marketing. In: Kerrigan, F., Fraser, P. and Özbilgin, M. eds. Arts Marketing. Oxford: Butterworth-Heinemann, pp.187–197.
Grönroos, C. 1994. From Marketing Mix to Relationship Marketing: Towards a Paradigm Shift in Marketing. Management Decision, 32, 4-20.
Heding, T. et al. 2009. Brand Management: Research, Theory and Practice. London: Routledge.
Hill, E, O’Sullivan, C &T (2003). Creative arts marketing. Butterworth-Heinemann.
Ings, R. (ed.). 2007. Call it a tenner: The role of pricing in the arts. London: Arts Council England.
Fillis, I. 2011. The evolution and development of arts marketing research. Arts Marketing: An International Journal, 1(1), 11–25.
Hausmann, A. 2012. The importance of word of mouth for museums: an analytical framework, International Journal of Arts Management, 14 (3), 32-43.
Kidd, J. 2011. ‘Enacting Engagement Online: Framing Social Media Use for the Museum’, Information Technology & People, 24 (1), 64-77
Neil Kotler (2001) New Ways of Experiencing Culture: the Role of Museums
and Marketing Implications, Museum Management and Curatorship, 19 (4), 417-425.
Lindelof, A.M. (2015) Audience development and its blind spot: a quest for pleasure and play in the discussion of performing arts institutions, International Journal of Cultural Policy, 21(2), 200-218.
Maclaran, P. 2015. Feminism’s fourth wave: a research agenda for marketing and consumer research, Journal of Marketing Management, 31 (15-16), 1732-1738.
Masterson, R. and Pickton, D. 2014. Marketing: an introduction. 3rd ed. London: Sage.
Masterson, G. and Wood, E.H. 2005. Innovative marketing communications: strategies for the events industry. Oxford: Elsevier Butterworth Heinemann.
NESTA, 2013, Counting What Counts: What big data can do for the cultural sector.
O’Brien et al. 2019. Panic! Social Class, Taste and Inequalities in the Creative Industries. Available at: https://createlondon.org/wp-content/uploads/2018/04/Panic-Social-Class-Taste-and-Inequalities-in-the-Creative-Industries1.pdf
O’Reilly, D. 2011. Branding the arts and entertainment. In: Walmsley, B. ed. Key issues in the arts and entertainment industry. Oxford: Goodfellow, pp.47–66.
O’Reilly D. and Kerrigan F. 2010. Marketing the arts: a fresh approach. London: Routledge.
O’Reilly, D., Rentschler, R. and Kirchner, T. eds. 2014. The Routledge companion to Arts Marketing. London: Routledge.
Rentschler, R. and A-M. Hede, eds. 2007. Museum Marketing: Competing in the Global Marketplace. Oxford: Butterworth-Heinemann.
Roose, H. (2008). Many-Voiced or Unisono?: An Inquiry into Motives for Attendance and Aesthetic Dispositions of the Audience Attending Classical Concerts. Acta Sociologica, 51(3), 237–253.
Sargeant. A. 2005. Marketing management for non-profit organisations, 2nd ed. Oxford: Oxford University Press.
Simon, Nina. 2010. The Participatory Museum. Available at: http://www.participatorymuseum.org/read/.
Van Dijck, J. 2013. The Culture of Connectivity. Oxford: Oxford University Press
Varey, R.J. 2002. Marketing communications: principles and practice. London: Routledge.
Walmsley, B. 2014. Marketing entertainment. In: Moss, S. and Walmsley, B. eds. Entertainment Management: towards best practice. Wallingford: CABI, pp.42–59.
Walmsley, B and Franks, A. 2011. The audience experience: changing role and relationships. In: Walmsley, B. ed. Key issues in the arts and entertainment industry. Oxford: Goodfellow, pp.1–16.
Zorloni, A. 2012. Designing a Strategic Framework to Assess Museum Activities, International Journal of Arts Management, 14 (2): 31-47.
Journals & Periodicals
Arts marketing : an international journal. ISSN: 2044-2084
Journal of Customer Behaviour
This list was last updated on 02/09/2019