COMM2777
Module Reading List

Benton, J. 2014. The leaked New York Times innovation report is one of the key documents of this media age. NiemanLab. 15 May. [Accessed 7 December 2020]. Available from: http://www.niemanlab.org/2014/05/the-leaked-new-york-times-innovation-report-is-one-of-the-key-documents-of-this-media-age  

Berman, K. 2019. Don't Listen To Your Customers - Do This Instead. TED. [Online.] Available from: https://www.ted.com/talks/kristen_berman_don_t_listen_to_your_customers_do_this_instead  

Buehring, S. 2014. Introduction to PRINCE2. KnowledgeTrain. [Online.] [Accessed 7 December 2020]. Available from: http://www.knowledgetrain.co.uk/what-is-prince2-introduction.php  

Government Digital Service. [no date]. An introduction to user research techniques: ways to understand your users and their needs. Government Service Design Manual. [Accessed 7 December 2020]. Available from: https://www.gov.uk/service-manual/user-centred-design/user-research 

Newman, R. and Johnson, L. 2015. No dickheads! A guide to building happy, healthy, and creative teams. Medium. [Online.] [Accessed 7 December 2020]. Available from: https://medium.com/@rhysys/no-dickheads-a-guide-to-building-happy-healthy-and-creative-teams-7e9b049fc57d#.rppem4gw1 

O’Sullivan, T., Rice, J., Rogerson, S. and Saunders, C. 1996. What sort of learner are you? In: Successful group work. London: Kogan Page, pp. 32-37.  

Pricken, M. 2008. Creative advertising: ideas and techniques from the world’s best campaigns. Translated by Mary Whittall. Revised and updated ed. London: Thames & Hudson, pp. 38-45, 228-229, 236-237.  Available as an Online Course Reading in Minerva 

Straughan, G. 2017. What is Agile? Agile Explained... with a PENCIL! YouTube. [Online.] [Accessed 7 December 2020]. Available from: https://www.youtube.com/watch?v=k_ndH7B-IS4  

Wujec, T. 2010. Build a tower, build a team. TED. [Online.] [Accessed 7 December 2020]. Available from: https://www.ted.com/talks/tom_wujec_build_a_tower 

This list was last updated on 19/01/2022