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COMM0010
COMM0010 Module Reading List

Introduction to Studying Media and Communication, 2021/22, Semester 1, 2
Dr Penny Rivlin
P.L.Rivlin@leeds.ac.uk
Tutor information is taken from the Module Catalogue

Course Textbooks and Recommended purchase: 

Long, P., Johnson, B., MacDonald, S., Rogerson bader, S., and Wall, T. 2021. eds. Media studies: texts, production, context. 3rd ed. London: Routledge.        

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE. We will use this textbook throughout semesters 1 and 2. I recommend that you purchase this book.    

Luttrell, R. and Wallace, A.A. 2021. Social media and society: an introduction to the mass media landscape. Lanham, Maryland, and London: Rowman and Littlefield. 

Croteau, D. R. and Hoynes, W.D. 2019 [or 2021 7th ed]. Media/society: technology, industries, content, and users. Los Angeles: SAGE.     Available as an Online Course Reading in Minerva   

Textbooks and General References:

Branston, G. and Stafford, R. 2010. The media student's book. 5th ed. London: Routledge. (also see 2006, 4th ed). 

Chandler, D. and Munday, R. 2016. A dictionary of media and communication. Oxford: Oxford University Press. This book provides definitions and explanations of key terms and concepts that you will encounter as a media and communication scholar. 

Croteau, D. R. and Hoynes, W.D. 2019. Media/society: Industries, images, and audiences. 6th ed. London: Sage.

Croteau, D. R. and Hoynes, W.D. 2014. Media/society: Industries, images, and audiences. 5th ed. London: Sage.

Curran, J. 2010. ed. Media and society. 5th ed. London and New York: Bloomsbury.  This is an edited collection that includes chapters on a range of topics about the relationships between media and society by different media and communication scholars.

Hammer, R. and Kellner, D. 2009. Media/cultural studies : critical approaches. New York: Peter Lang. 

Katz, E., Peters, J.D., Liebes, T., and Orloff, A. 2002. Canonic texts in media research : are there any? should there be? how about these? Cambridge: Polity.

Hollows, J. 2016. Media studies: a complete introduction. Great Britain: John Murray Learning for Hodder and Stoughton. 

Long, P. and Wall, T. 2014. Media studies: texts, production, context. 2nd ed. United Kingdom: Pearson Education M.U.A. (e-book available). 

Moores, S. 2005. Media/theory : thinking about media and communications. Abingdon and New York, NY: Routledge. 

Davies, R. and Sigthorsson, G. 2013. Introducing the creative industries: From theory to practice. London: SAGE. 

Thornham, S., Bassett, C., and Marris, P. 2009. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press. This is an edited collection that includes chapters from a range of media and communication scholars. It is helpful to read the General Introduction, pp. xiiv-xviii for an account of the development of key scholarship in media and communication studies. 

Semester 1 Reading List

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Week 1: Introduction to the module

Key reading:

Hodkinson, Paul. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 1-12.  

Long, P., Johnson, B., MacDonald, S., Rogerson bader, S., and Wall, T. 2021. Getting started: 'doing' media studies. In: eds. Media studies: texts, production, context. 3rd ed. London: Routledge.        

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Week 2: Studying media and communication

Key reading:

Long, P. Johnson, B, Bader, S. R. and Wall, T. 2021. Introduction: Getting started: 'doing' media studies. In: Media studiestexts, production, context. 3rd ed. Harlow: Pearson, pp.1-31.

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 1-12    

Supplementary reading:

Recommended reading: Croteau, D. R. and Hoynes, W.D. 2014. Media and the social world. In: eds. Media/society: Industries, images, and audiences, 5th ed. London: Sage, pp. 2-30. 

Morley, D. 2015. Cultural studies, common sense and communications. In: ed. Cultural Studies. 29(1), pp. 23-31.

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Week 3: Media Technologies 1: Medium theories and technological determinism

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 18-26.  

Croteau, D. R. and Hoynes, W.D. 2019. Chapter 2. Technology: the evolution of technology. In: eds. Media/society: technology, industries, content, and users. Los Angeles: SAGE, pp. 24-36. Find in Online Course Readings folder / Week 3 reading            

Supplementary readings:

Bruns, A., Highfield, T., and Burgess, J. 2013. The Arab Spring and social media audiences: English and Arabic Twitter users and their networks. American Behavioral Scientist. 57(7), pp. 871–898.

Croteau, D. R. and Hoynes, W.D. 2014. Media technology. In: eds. Media/society: industries, images, and audiences, 5th ed. London: Sage, pp. 295-318. 

Du Gay, P. 1997. Doing cultural studies: the story of the Sony Walkman. Open University: Open University Press. (see also 2013, Second Edition).

Fischer, C.S. 1992.  America calling: A social history of the telephone to 1940. Berkeley, CA: University of California Press.

McLuhan, M. 2001. Understanding media. London: Routledge (originally published in 1964). The 'medium is the message' argument. OR, McLuhan, M. 2009. The medium is the message. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader, 3rd ed. Edinburgh: Edinburgh University Press, pp. 22 - 27.

MacKenzie, D. and Wajcman, J. 1999. Introductory essay. In: eds. The social shaping of technology. 2nd ed. Buckingham, UK: Open University Press.

Postman, N. 1987. Amusing ourselves to death: Public discourse in the age of show business. London: Methuen. 

Turkle, S. 2013. Alone together: Why we expect more from technology and less from each other. Philadelphia: Basic Books. Ebook. 

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Week 4: Media Technologies 2: The internet and digitisation

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 27–35.  

Recommended reading: 

Luttrell, R. and Wallace, A.A. 2021. Political and civic communication. In: eds. Social media and society: an introduction to the mass media landscape. Rowman and Littlefield: Lanham and London, pp. 115--125. Ebook. 

Supplementary reading: 

Bruns, A., Highfield, T., and Burgess, J. 2013. The Arab Spring and social media audiences: English and Arabic Twitter users and their networks. American Behavioral Scientist. 57(7), pp. 871–898.

Croteau, D. R. and Hoynes, W.D. 2014. Media technology. In: eds. Media/society: industries, images, and audiences, 5th ed. London: Sage, pp. 295-332.

Fischer, C.S. 1992.  America calling: A social history of the telephone to 1940. Berkeley, CA: University of California Press.

Hgyuyen, M.H. 2021. Managing social media use in an "always-on" society: exploring digital wellbeing strategeis that people use to disconnect. Mass Communication and Society. 24(6), pp. 795-817. 

Gere, C. 2009. What is digital culture?. In: ed. Digital culture. 2nd ed. London: Reaktion, pp. 11-20. Ebook. 

Luttrell, R. and Wallace, A.A. 2021. Part 1: Social media defined, distinguished, and delineated. In: eds. Social media and society: an introduction to the mass media landscape. Rowman and Littlefield: Lanham and London, pp. 3-10. 

McLuhan, M. 2009. The medium is the message. In: Thornham, S., Bassett, C., and Marris, P. eds. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press, pp. 22 - 27. 

Rayner, P., Wall, P., and Kruger, S. 2004. Part 3: Media institutions. new technology. In: eds. Media studies: the essential resource. London: Routledge, pp. 217-241. 

Turkle, S. 2013. Alone together: Why we expect more from technology and less from each other. Philadelphia: Basic Books. Ebook.

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Week 5: Media industries 1: Media ownership and the market

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 38-53.     

Recommended reading:

Hesmondhalgh, D. 2019. Ownership (1): Concentration, conglomeration and corporate power, 1980-2010. In: ed.  The cultural industries. 4th ed. SAGE, pp. 203-232. eBook in Library.  

Long, P., Johnson, B., MacDonald, S., Rogerson-Bader, S., and Wall, T. 2021. Part Two: Producing media. Chapter 5: The business of media. In: eds. Media studies: texts, production, context. 3rd ed. London: Taylor and Francis, 198-249.

Long, P., Johnson, B., MacDonald, S., Rogerson-Bader, S., and Wall, T. 2021. Chapter 8: Media power. In: eds. Media studies: texts, production, context. 3rd ed. London: Taylor and Francis, pp. 360-370.

VIEW: Behind the screens: Hollywood goes hyper-commercial. Media Education Foundation. 2020. Kanopy. Available via this link. 

Supplementary reading: 

Croteau, D. R. and Hoynes, W.D. 2014. The economics of the media industry. In: eds. Media/society: industries, images, and audiences, 5th ed. London: Sage, pp. 32-71.

Long, P. and Wall, T. 2013. The business of media. In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 168-203. Ebook.

Long, P. and Wall, T. 2013. Media power. In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 344-369. Ebook.

Recommended: Hesmondhalgh, D. 2019. Ownership (2): concentration, conglomeration and corporate power, 2010 onwards. In: ed. The cultural industries.  London: SAGE, pp. 233-260. Ebook.

Hesmondhalgh, D. 2001. Ownership is only part of the media picture. Open democracy: free thinking for the world. 29 November. Available at: https://www.opendemocracy.net/en/article_46jsp/

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Week 6: Media industries 2: Media policy and regulation

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 48-53.    

Recommended reading: 

Long, P., Johnson, B., MacDonald, S., Rogerson-Bader, S., and Wall, T. 2021. Chapter 6: Media regulation and policy. In: eds. Media studies: texts, production, context. 3rd ed. London: Taylor and Francis, pp. 250-303. 

Supplementary reading: 

Croteau, D. R. and Hoynes, W.D. 2014. Political influence on media. In: eds.  Media/society: industries, images, and audiences, 5th ed. London: Sage, pp. 73-112. 

Branston, G. and Stafford, R. 2010. Regulation now. In: eds. The media student's book. 5th ed. London: Routledge, pp. 285-308.  

Recommended: Hesmondalgh, D. 2019. Part two: Policy change. Policy change in media telecommunications: marketisation and copyright. In: ed. The cultural industries. 4th ed. London. SAGE, pp. 136-145.

Recommended: Long, P. and Wall, T. 2013. Media regulation and policy. In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 204-233. Ebook

Rayner, P., Wall, P., and Kruger, S. 2004. Part 3: Media institutions, Section 2: Regulation and the press. In: eds. Media studies: the essential resource. London: Routledge, pp. 162-170.

Croteau, D. and Hoynes, W. 2007. The media industry: structure, strategy and debates. In: Devereux, E. ed.  Media studies : key issues and debates, London: Sage, pp. 32-54.

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Week 7: Media content 1: Qualitative approaches to analysing texts

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 58-68.    

Rayner, P., Wall, P., and Kruger, S. 2004. Part 1: Reading the media. Section 2: Image analysis. In: eds. Media studies: the essential resource. London: Routledge, pp. pp. 10-27.

Recommended reading: 

Long, P., Johnson, B., MacDonald, S., Rogerson-Bader, S., and Wall, T. 2021. Part One: Media texts and meanings, Chapters 1 and 2. In: eds. Media studies: texts, production, context. 3rd ed. London: Taylor and Francis, pp. 32- 117.

Supplementary reading:

Recommended: Branston, G. and Stafford, R. 2010. Approaching media texts. In: eds. The media student's book. 5th ed. London: Routledge, pp. 9-31. 

Recommended: Branston, G. and Stafford, R. 2010. Narratives. In: eds. The media student's book. 5th ed. London: Routledge, pp. 42-64. 

Recommended: Brennan, B. 2017. Textual analysis. In: ed. Qualitative research methods for media studies. 2nd ed. Abingdon, Oxon and New York: Routledge, pp. 203-240. Ebook.

Recommended: Goffman, E. 1979. Gender advertisements. New York: Harper Colophon, pp. 28-56.     Available as an Online Course Reading in Minerva  

Recommended: Rayner, P., Wall, P., and Kruger, S. 2004. Part 1: Reading the media. In: eds. Media studies: the essential resource. London: Routledge, pp. pp. pp. 9-94.

Berger, A. A. 1998. Seeing Is believing: an introduction to visual culture2nd edition. Mountain View, CA: Mayfield.

Branston, G. and Stafford, R. 2010. Part III: Research methods and references /Research: skills and methods. In: The media student's book. 5th ed. London: Routledge, 407-427. 

Branston, G. and Stafford, R. 2010. Ideologies and discourses. In: eds. The media student's book. 5th ed. London: Routledge, pp. 172-192.

Croteau, D. R. and Hoynes, W.D. 2014. Part III Content: media representations of the social world /media and ideology. In: eds. Media/society: industries, images, and audiences, 5th ed. London: Sage, pp. 151-186. 

Fairclough, N. Critical discourse analysis: The critical study of language. Harlow: Longman. 

Ledin, P., and Machin, D. 2018. Doing visual analysis: from theory to practice . Los Angeles: SAGE.

Long, P. and Wall, T. 2013. How do media make meaning? In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 28-69. Ebook.

Recommended: Long, P. and Wall, T. 2013. Organising meaning in media texts: genre and narrative. In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 70-99. Ebook.

Mirzoeff, N. ed. 2013. The visual culture reader. 3rd ed. London: Routledge.

Papacharissi, Z. ed. 2010. A networked self : identity, community and culture on social network sites. New York: Routledge.

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Week 8: Media content 2: Quantitative approaches to analysing texts

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 68-73.    

Supplementary reading: 

Branston, G. and Stafford, R. 2010. Part III: Research methods and references / research: skills and methods. In: eds. The media student's book. 5th ed. London: Routledge, 407-427. 

Bryman, A. 2012. Content analysis. In: ed. Social research methods. 4th ed. Oxford: Oxford University Press, pp. 289 - 309.    Available as an Online Course Reading in Minerva

Recommended: Long, P. and Wall, T. 2013. Media representations. In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 100-129. Ebook.

Sink, A. and Mastro, D. 2017. Depictions of gender on primetime television: A quantitative content analysis. Mass Communication and Society. 20(1), pp. 3-22.

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Week 9: Media audiences and users 1: audience effects

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp.78 - 84.    

Recommended reading (for Weeks 9 and 10):

Long, P., Johnson, B., MacDonald, S., Rogerson-Bader, S., and Wall, T. 2021. Chapter 7: Media audiences. In: eds. Media studies: texts, production, context. 3rd ed. London: Taylor and Francis, pp. 304-359.

Supplementary reading: 

Barker, M. and Petley, J. 2009. From bad research to good - a guide for the perplexed. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader3rd ed. Edinburgh: Edinburgh University Press, pp. 418 - 430. 

Recommended:  Branston, G. and Stafford, R. 2010. From "audience" to "users". In: eds. The Media student's book. 5th ed. London: Routledge, pp. 379-402. 

Brooker, W. and Jermyn, D. eds. 2003. The audience studies reader. London: Routledge.

Butsch, R. and Livingstone, S. eds. Meanings of audiences: comparative discourses. London: Routledge.

Livingstone, S. 2005. Media audiences, interpreters and users. In: Gillespie, M. ed. Media audiences: vol 2. Maidenhead: Open University Press, pp. 9-50.

Recommended: Long, P. and Wall, T. 2013. Producing audiences: what do media do to people? In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 274 - 299. Ebook.

Gunter, B. 2000. Media research methods. London: SAGE. This book focuses on approaches to the study of media effects and impacts. 

Halloran, J.D. 2009. On the social effects of television. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader3rd ed. Edinburgh: Edinburgh University Press, pp. 384  - 388.

Recommended: Hgyuyen, M.H. 2021. Managing social media use in an "always-on" society: exploring digital wellbeing strategeis that people use to disconnect. Mass Communication and Society. 24(6), pp. 795-817. 

McQuail, D., Blumler, J. G., and Brown, J.R. 2009. The television audience: a revised perspective. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press, pp.389 - 404.

Nilan, P. 2012. Young women and everyday media engagement in Muslim Southeast Asia. In: Kim, Y. ed. Women and the media in Asia. Houndmills: Basingstoke, pp. 77-93. 

Nightingale, V. ed. 2011. The handbook of media audiences. Malden. Wiley-Blackwell. 

Recommended: Rayner, P., Wall, P., and Kruger, S. 2004. Part 2: Media audiences. In: eds. Media studies: the essential resource. London: Routledge, pp. 95-158.

Kitzinger, J. 2009. A sociology of media power: key issues in audience reception research. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader, 3rd ed. Edinburgh: Edinburgh University Press, pp. 405 - 417.

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Week 10: Media audiences and users 2: cultural studies and reception

Key readings:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp.85 - 92.    

Hall, S. 2009. Encoding/decoding. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader, 3rd ed. Edinburgh: Edinburgh University Press, pp. 28-38. Ebook.     

Recommended reading (for Weeks 9 and 10):

Long, P., Johnson, B., MacDonald, S., Rogerson-Bader, S., and Wall, T. 2021. Chapter 7: Media audiences. In: eds. Media studies: texts, production, context. 3rd ed. London: Taylor and Francis, pp. 304-359.

Supplementary reading: 

Recommended reading: Croteau, D. R. and Hoynes, W.D. 2014. Active audiences and the construction of meaning. In: eds. Media/society: industries, images, and audiences, 5th ed. London: Sage, pp. 260-293.

Recommended reading: Rayner, P., Wall, P., and Kruger, S. 2004. Part 2: Media audiences. In: eds. Media studies: the essential resource. London: Routledge, pp. 95-158.

Ang, I. 1990. Desperately seeking the audience. London: Routledge.

Ang, I. 1985. Watching Dallas. London: Methuen. (especially Chapter 4.) 

Butsch, R. and Livingstone, S. eds. Meanings of audiences: comparative discourses. London: Routledge. 

Du Gay, P. 1997. Doing cultural studies: the story of the Sony Walkman. Open University: Open University Press. (see also 2013, 2nd ed.).

Gunter, B. 2000. Media research methods. London: SAGE. This book focuses on approaches to the study of media effects and impacts. 

Hall, S. 2009 [1980]. Encoding/decoding. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press, pp.28 - 38.   

Hill, A. 2007. Restyling factual TV: audiences and news, documentary and reality. London: Routledge.

Hjorth, L. and Arnold, M. 2013. Playing at being social: a cross-generational case study of social gaming in Shanghai, China. In: Huntemann, N.B. and Aslinger, B. eds. Gaming globally : production, play, and place. Basingstoke: Palgrave Macmillan, pp.101-118. 

Livingstone, S. 2005. Media audiences, interpreters and users. In: Gillespie, M. ed. Media audiences: Vol 2. Maidenhead: Open University Press, pp. 9-50.

Recommended: Long, P. and Wall, T. 2013. Investigating audiences: what do people do with media? In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 300-341. Ebook.

Lull, J. 1988. World families watch television. Newbury Park: SAGE. 

Morley, D. 1980. The Nationwide audience: structure and decoding. London: BFI. 

Skeggs, B. and Wood, H. 2012. Reacting to reality television: performance, audiences and value. London: Routledge. 

Xu, G. 2013. The articulation of audience in Chinese communication research. In: Butsch, R. and Livingstone, S. eds. Meanings of audiences: comparative discourses. London: Routledge. 

Journal: Participations. 2006. Special Edition on International Audience Research. 3(2). 

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Week 11: Semester 1 Overview

Key reading:

There are no readings this week. 

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Semester 2: Contemporary Issues in Media and Communication Studies 

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Week 14: 

Key reading: 

There are no readings this week. 

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Week 15: Media and the public sphere

Key readings:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 182 - 198.  

Butsch, R. 2007. Introduction: How are media public spheres? In: Butsch, R. ed.  Media and public spheres/ edited by Richard Butsch. Palgrave Macmillan, pp.1-9 (excerpt).  

Supplementary reading:

Butsch, R. 2007. Introduction: How are media public spheres? In: Butsch, R. ed.  Media and public spheres/ edited by Richard Butsch. Palgrave Macmillan, pp.1-9 (excerpt).

Coleman, S. and Ross, K. 2010. Public spheres. In: eds. The media and the public : 'them' and 'us' in media discourse. Oxford: Wiley-Blackwell, pp.29-44.

Croteau, D. and Hoynes, W. 2006. Media, markets, and the public sphere. In: eds. The business of media: corporate media and the public interest. Thousand Oaks, Calif: Pine Forge Press, pp.15-40.

Dahlgren, P. 2002. The public sphere as historical narrative. In: McQuail, D. ed. McQuail's reader in mass communication theory. London: SAGE, pp. 194–200. A good overview of the public sphere.

Habermas, J. 2009. The public sphere. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press, pp.45 - 52. Ebook

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Week 16: Gender, sexuality and feminism

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 243 - 63.  

Long, P., Johnson, B., MacDonald, S., Rogerson-Bader, S., and Wall, T. 2021. Chapter 3: Media representations. In: eds. Media studies: texts, production, context. 3rd ed. London: Taylor and Francis, pp. 118-157. 

Recommended reading: 

Douglas, S.J. 2021. Media, gender and feminism. In: Yousman, B., Yousman, L.B., Dines, G. and McMahon Humez, J. eds. Gender, race and class in media: a critical reader. 6th ed. London and Los Angeles: SAGE, pp. 99-105. Ebook.   Available as an Online Course Reading in Minerva 

VIEW: The codes of gender: identity and performance in pop culture. 2016. Media Education Foundation. Kanopy. Available in library via this link. 

Opitional viewing: 

View Documentary film: The codes of gender: identity, performance and popular culture. Media Education Foundation. Via Kanopy streaming service. (UoL log in).    

Optional: View documentary film: Killing us softly 4: advertising's image of women. Media Education Foundation. Via Kanopy streaming service (UoL log in).   

Optional: View documentary film: Slim hopes: advertising and the obsession with thinness. Media Education Foundation. Available on Kanopy film streaming service (UoL log in).  

Optional: View documentary film: Game over: gender, race, and violence in video games. Media Education Foundation. Available on Kanopy film streaming service (UoL log in). 

Optional: View documentary film: Generation M: Misogyny in media and culture. Media Education Foundation. Via Kanopy streaming service (UoL log in).   

Optional: View documentary film: Stuart Hall: representation and the media. Media Education Foundation. Via Kanopy streaming service (UoL log in). 

Supplementary reading:  

Brunsden, C. 2006. The feminist in the kitchen: Martha, Martha and Nigella. In: Hollows, J. and Moseley, R. eds. Feminism in popular culture. Oxford and New York: Berg, pp.41 - 56.

Croteau, D. R. and Hoynes, W.D. 2014. Social inequality and media representation. In: eds. Media/society: industries, images, and audiences. 5th ed. London: Sage, pp. 205-222. 

Gill, R. 2006. Gender and the media. In: ed. Gender and the media. Cambridge and Malden, MA: Polity, pp. 7-41.

Gorman-Murray, A. 2009. Queering home or domesticating deviance? Interrogating gay domesticity through lifestyle television. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader, 3rd ed. Edinburgh: Edinburgh University Press, pp.302 - 313. 

Goffman, E.1979. Gender advertisements. New York: Harper Colophon, pp. 28-56.   

Hall, S. 1997. Representation : cultural representations and signifying practicesLondon: Sage. Extract: pp.257-290 (on ethnicity and gender). Available as an Online Course Reading in Minerva   

Hollows, J. and Moseley, R. 2006. eds. Feminism in popular culture. Oxford and New York: Berg.

Hollows, J. 2000. Feminism, femininity, and popular culture. Manchester: Manchester University Press.

Long, P. and Wall, T. 2012. Media representations. In: eds.  Media studies: texts, production, context  2nd ed. Harlow: Pearson, pp.100-129. 

McRobbie, A. 2009. Post-feminism and popular culture. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press, pp. 350 - 361. 

Sink, A. and Mastro, D. 2017. Depictions of gender on primetime television: a quantitative content analysis.  Mass communication and society. 20(1), pp.3–22.

Sheridan, S., Magarey, S. and Lilburn, S. 2006. Feminism in the news. In: Hollows, J. and Moseley, R. eds. Feminism in popular culture. Oxford and New York: Berg, pp. 25 - 40. 

Tuchman, G. 1979. The symbolic annihilation of women by the mass media. In: Tuchman, G., Daniels, A.K., and Benet, J.W. eds. Hearth and home : images of women in the mass media. New York: Oxford University Press, pp. 3-38.

Walkerdine, V. 2009. Playing the game: young girls performing femininity in video game play. In: Thornham, S., Bassett, C. & Marris, P. eds. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press, pp.362 - 372. 

Video: The codes of gender [videorecording] : identity and performance in pop culture. 2009. [Videorecording]. Sut Jhally. dir. Northampton, MA: Media Education Foundation

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Week 17: Race, ethnicity and diaspora

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 222 - 240.    

Croteau, D. and Hoynes, W. 2014. Social inequality and media representation. In: eds. Media/society: industries, images, and audiences, 5th ed. London: Pine Forge Press, pp.187-222. In Online Course Readings Folder

View:  

View: Documentary film: Stuart Hall: representation and the media. Media Education Foundation. Via Kanopy streaming service (UoL log in).   

Supplementary reading:

Recommended: Artz, L. 2021. Disney: 21st century leader in animating global inequality. In: Yousman, B., Yousman, L.B., Dines, G. and McMahon Humez, J. eds. Gender, race and class in media: a critical reader. 6th ed. London and Los Angeles: SAGE, pp. 413-420. In Online Course Readings Folder. 

Recommended: Campbell, C. 2017. The Routledge companion to media and race. New York and London: Routledge. 

Coleman, S. and Ross, K. 2010. The media and the public: "them" and "us" in media. Oxford: Wiley Blackwell. 

Feng, Y. 2019. Consumer responses to femvertising: a data-mining case of Dove's "Campaign for Real Beauty" on YouTube. Journal of Advertising. 48(3), pp.293-301.

Hall, S. 2021. The whites of their eyes: racist ideologies and the media. In: Yousman, B., Yousman, L.B., Dines, G. and McMahon Humez, J. eds. Gender, race and class in media: a critical reader. 6th ed. London and Los Angeles: SAGE, pp. 107-108. Ebook

Hall, S. 2009. New ethnicities. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press, pp. 269-266.

Hodkinson, P. 2017. Media content. In: ed. Media, Culture and Society. 2nd ed London: SAGE, pp.57-74.

Nghe, J. and Törngren, S.O. 2017. Reversing the gaze: methodological reflections from the perspective of racial- and ethnic-minority researchers. Qualitative Research. 18(1), pp. 3 – 18.

Perhi, A., Qadir, A., and Creut, K. 2013. The domestication of foreign news: news stories related to the 2011 Egyptian revolution in British, Finnish and Pakistani newspapers. Media, Culture and Society35(6), pp. 692-707. 

Saha, A. 2017. Race and the cultural industries. London, UK: Wiley.

Shankar, S. 2012. Creating model consumers: producing ethnicity, race, and class in Asian American advertising. American Ehnologist39(3), pp. 578- 591.

Smets, K. and Boedag, C. 2018. Editorial Introduction. Representations of immigrants and refugees: news coverage, public opinion and media literacy. The European Journal of Communication Research. 43(3), pp. 293-299. 

Torres, S. 2005. Television and race. In: Wasko, J. ed. A companion to television. Oxford: Blackwell, pp.395-408.

Xie, Q. and Zhang, M. 2013. White or tan? A cross-cultural analysis of skin beauty advertisments between China and the United States. Asian Journal of Communication. 25(5), pp. 538-554. 

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Week 18: Creative work and the cultural industries 

Key reading: 

Hesmondalgh, D. 2019. Working conditions and inequalities in the cultural industries. In: ed. The cultural industries. 4th ed. pp. 350-372. Ebook.   

Supplementary reading:

Carah, N. and Louw, E. 2015. Media and communication professionals. In: eds. Media & society : production, content & participation. London: Sage, pp.104-123. 

Croteau, D. and Hoynes, W. 2007. The media industry: structure, strategy and debates. In: Devereux, E. ed. Media studies : key issues and debates, London: Sage, pp. 32-54.

Hesmondalgh, D. 2019. The cultural industries. 4th ed.London. SAGE. pp 84-108. See also Chapter 1, Change and continuity, power and creativity; Chapter 2, The cultural industries approach: distinctive features of culture-producing businesses; Chapter 4, Cultural industries in the twentieth century: the key features, and Chapter 5, Why the cutlural industries began to change in the late twentieth century.   

Hesmondhalgh, D. 2013. Introduction: Change and continuity, power and creativity. In: ed.The cultural industries. 3rd ed. London: Sage, pp.1-34.

Hesmondalgh, D. 2013. Creativity and commerce, organisation and labour. In: ed. The cultural industries, 3rd Edition. London: Sage, pp. 228 - 268.  Available as an Online Course Reading in Minerva 

Kuehn, K. and Corrigan, T.F. 2013. Hope labor: the role of employment prospects in online social production. The Political Economy of Communication. 1(1): pp.9-25. Available online at: http://www.polecom.org/index.php/polecom/article/view/9 

Marwick, A. E. 2013. Self-branding: the (safe for work) self. In: ed. Status update : celebrity, publicity, and branding in the social media age. London: Yale University Press, pp.163-204.

Saha, A. 2017. Race and the cultural industries . London, UK: Wiley.

Wasko, J. and Erickson, M. 2009. The political economy of YouTube. In: Snickars, P. and Vonderau, P. eds. The Youtube reader . Stockholm: National Library of Sweden, pp.372-386. 

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Week 19: Public service or the free market

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd Edition. London: SAGE, pp.139-160.  

Hendy, D. 2013. Introduction: Why public service broadcasting? In: ed. Public service broadcasting. Palgrave Macmillan. Pp. 1-6.

Supplementary reading: 

Recommended: Hendy, D. 2013. Public service broadcasting. Basingstoke, Hampshire: Palgrave Macmillan.

Recommended: Hesmondhalgh, D. 2019. Part Three: Policy Change. In: ed. The cultural industries. 4th ed. Read from 6.3.2. Broadcasting as a national resource and a limited one. Pp. 144 – 160. Ebook.

Recommended: Rayner, P., Wall, P., and Kruger, S. 2004. Part 3: Media institutions. Public service broadcasting (PSB). In: eds. Media studies: the essential resource. London: Routledge, pp. 205-216.

Tracey, M. 1998. Principles of public service broadcasting. The decline and fall of public service broadcasting. Oxford: Oxford University Press. 

Kuhn, R. 2007. Policy values: free market and the public service. In: ed. Politics and the media in Britain. London: Palgrave Macmillan. 

Wasko, J. 2005. ed. A companion to television. Oxford: Blackwell.

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Week 20: Making news

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd Edition. London: SAGE, pp. 119-137.    

Supplementary reading:

Recommended: Branston, G. and Stafford, R. 2010. News and its futures. In: eds. The media student's book. 5th Edition. London: Routledge, pp. 334-356. 

Recommended: Hall, S., Critcher, C., Jefferson, T., Clarke, J., and Roberts, B. 2009. The social production of news. In: Thornham, S., Bassett, C., & Marris, P. eds. Media studies: a reader. 3rd ed. Edinburgh: Edinburgh University Press, pp. 648-655.    Available online   

Recommended: Rayner, P., Wall, P., and Kruger, S. 2004. Part 3: Media institutions. Section 4: News selection and presentation. In: eds. Media studies: the essential resource. London: Routledge, pp. 171-184.

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Week 21: Regulating social media

Key reading:

Luttrell, R. and Wallace, A.A. 2021. The dark side of social media. In: eds. Social media and society: an introduction to the mass media landscape. Rowman and Littlefield: Lanham and London, pp. 13-30. Ebook.  

Supplementary reading: 

Croteau, D. R. and Hoynes, W.D. 2014. Political influence on media. In: eds. Media/society: industries, images, and audiences5th ed. London: Sage, pp. 72-112.

Crawford, K. and Gillespie, T. 2014. What is a flag for? Social media reporting tools and the vocabulary of complaint. New Media and Society. 18. (July 15), pp. 410-28. 

Gillespie, T. 2017. Regulation of and by platforms. In: Burgess, J., Poell, T., and Marwick, A. eds. The SAGE handbook of social media. London: Sage, pp. 254 - 278.    

Recommended: Luttrell, R. and Wallace, A.A. 2021. Benefits of social media. In: eds. Social media and society: an introduction to the mass media landscape. Rowman and Littlefield: Lanham and London, pp. 33-46. Ebook.

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Week 22: Advertising and promotional culture

Key reading:

Hodkinson, P. 2017. Media, culture and society: an introduction. 2nd ed. London: SAGE, pp. 161 - 180.   

Long, P., Johnson, B., MacDonald, S., Rogerson-Bader, S., and Wall, T. 2021. Chapter 11: The consumer society and advertising. In: eds. Media studies: texts, production, context. 3rd ed. London: Taylor and Francis, pp. 442-469.

Recommended reading: 

Holm, A. 2017. Introduction: why study advertising? In: ed. Advertising and consumer society: a critical introduction. New York and London: Palgrave, pp. 1-13.      

Supplementary reading:   

Recommended: Hackley, E. and Hackley, A. R. 2018. Advertising & promotion. 4th ed. London: SAGE. A very good source for an introduction to advertising and promotional culture with useful examples of advertising. 

Davis, A. 2013. Promotional cultures: The rise and spread of advertising, marketing, public relations, marketing and branding. Cambridge: Polity Press. See ‘Introduction’, pp. 1-12, and Chapter 2, ‘Production: Industry and its critics’. Available as an e-book: http://lib.leeds.ac.uk/record=b3631521~S5 [This is a good introduction to the field of promotional culture]. 

Special Issue on  Advertising and consumer culture. Journal of Advertising2003. Abingdon; Spring. 32(1).

Barthel, D.1988. Putting on appearances: gender and advertising. Philadelphia: Temple University Press.

Blake, A. 2009. Gender and ethnicity in the advertising industry. In: Powell, H., Hardy, J., Hawkin, S., and Macrury, I. eds. The advertising handbook. London: Routledge, pp. 109-118. 

Dane, J. and Yoon, H. 2009. Lynx: The challenges of lad culture. In: Powell, H., Hardy, J., Hawkin, S., and Macrury, I. eds. The advertising handbook. London: Routledge, pp. 91- 98.

Feng, Y. 2019. Consumer responses to femvertising: a data-mining case of Dove's "Campaign for Real Beauty" on YouTube. Journal of Advertising. 48(3), pp.293-301.

Goffman, E. 1979. Gender advertisements ISBN: 0333239539; 0333239520. Cambridge, MA: Harvard Univeristy Press.

Recommended: Long, P. and Wall, T. 2013. The consumer society and advertising. In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 424-447. Ebook.

McAllister, M. P. and West, E. 2013. eds. The Routledge companion to advertising and promotional culture. London and New York:

Matthes, J., Prieler, M., and Karoline, A. 2016. Gender-role portrayals in television advertising across the globe. Sex Roles. 75(7-8), pp. 314-327.

Recommended: O’Barr, W. 2012. Sexuality, race, and ethnicity in advertising. Advertising & Society Review .13(3).  

Shankar, S. 2012. Creating model consumers: producing ethnicity, race, and class. American Ethnologist. 39(3), pp. 578- 591.

Tuchman, G. 1979. The symbolic annihilation of women by the mass media. In: Tuchman, G., Daniels, A.K., and Benet, J.W. eds. Hearth and home : images of women in the mass media. New York: Oxford University Press, pp. 3-38.

Shankar, S. 2012. Creating model consumers: Producing ethnicity, race, and class in Asian American advertising. American Ethnologist39(3), pp. 578- 591.

Wykes, M. & Gunter, B. 2005. Media exposure and body image ideals. In: eds. The media and body image. London: Sage, pp. 154-173.

Zotos, Y.C. and Tsichla, E. 2014. Female stereotypes in print advertising: a retrospective analysis. Procedia - social and behavioural analysis. 148, pp. 446­454. 

Video: Don't need you [videorecording] : herstory of Riot Grrrl. 2005. [Videorecording]. Kerri Koch. dir. USA: Urban Cowgirl Productions. Available online at: https://www.youtube.com/watch? v=a9G45K6FgaI

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Week 23: Media celebrity and fandom

Key reading: 

Abidin, C. 2018. What is a celebrity anyway? In: ed. Internet celebrity: understanding fame online. Bingley, UK: Emerald Publishing, pp.1-18. 

Supplementary reading: 

Recommended:  Abidin, C. 2018. From internet celebrities to influencers. In: ed. Internet celebrity: understanding fame online. Bingley, UK: Emerald Publishing, pp.71-98. 

Recommended: Branston, G. and Stafford, R. 2010. Debating advertising, branding and celebrity. In: eds. The media student's book. 5th ed. London: Routledge, pp. 309-332.

Berryman, R. and Kavka, M. 2017. ‘I guess a lot of people see me as a big sister or a friend’: The role of intimacy in the celebrification of beauty vloggers. Journal of Gender Studies. 26(3), pp. 307–320.

Cinque, T. and Redmond, S. 2019. The fandom of David Bowie: everyone says "hi". Cham, Switzerland: Palgrave Macmillan. Especially Chapter 2: The fandom of David Bowie. 

Click, M. A. and Scott, S. 2018. eds. The Routledge companion to media fandom. New York and London: Routledge. [Interesting chapters on race and fandom, identities and fandom, and different forms of fandom].

Djafarova, E. and Trofimenko, O. 2018. ‘Instafamous’ - credibility and self­representation of micro-celebrities on social media. Information, Communication and Society. [Online] no volume or issue no, pp. 1-16.

Khamis, S., Ang, L. and Welling, R. 2016. Self-branding, ‘micro-celebrity’ and the rise of social media influencers. Celebrity Studies. 8(2), pp. 191-208.

Recommended: Long, P. and Wall, T. 2013. Subcultures and fandom (read from this subheading in chapter 9). In: eds. Media studies: texts, production, context. 2nd ed. London: Routledge, pp. 315-324.

Recommended: Lamerichs, N. 2018. Productive fandom: Intermediality and affective reception in fan cultures. Amsterdam: Amsterdam University Press (see especially Chapters 1, 2, 3 and 4). 

Luttrell, R. and Wallace, A.A. 2021. Entertainment media. In: eds. Social media and society: an introduction to the mass media landscape. Rowman and Littlefield: Lanham and London, pp. 141-159.

Marshall, P. D. 2006. New media - new self: the changing power of celebrity. In: Marshall, P.D. ed. The celebrity culture reader. New York, N.Y: Routledge, pp. 634-644. 

Powell, H. 2009. Celebrity. In: Powell, H., Hardy, J., Hawkin, S., and Macrury, I. eds. The advertising handbook. London: Routledge, pp. 99-108. 

Pringle, H. 2004. Celebrity sells. Chichester: J. Wiley.

Redmond, S., and Holmes, S. 2007. Stardom and celebrity : a reader . Los Angeles: SAGE Publications. 

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Week 24: Module overview

Key reading: 

There are no readings this week. 

 

 

 

 

This list was last updated on 10/02/2022